How leaders market and advertise CE programs to students matters, but so does who—which demographics of potential learners—sees the ads. Finding the right audience for the right message is imperative to any successful CE division. On this episode of the Illumination podcast, host Amrit Ahluwalia is joined by Jill Pippin, Dean of Extended Learning at State University of New York at Oswego. The two discuss the importance of defining what a continuing education unit’s mission and vision, and how institutions of all sizes can use CE methods to develop for-credit programming.
https://moderncampus.com/blog/reaching-receptive-learners-illumination.html
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