There’s plenty of interest among workforce experts about the potential of alternative credentials—like certificates, badges and apprenticeships—to help more people find better jobs without necessarily having to go to college. But in order for that to actually work, employers have to value those credentials. Many company leaders say that they do, as part of their efforts to reward skills, not just degrees. And some employers even issue their own credentials, like IBM and Google. Yet all that rhetoric hinges on the moment when a resume lands on the desk of a hiring manager.
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