A new Coursera report suggests that skills-based hiring is becoming increasingly common in Saudi Arabia, particularly as employers place greater value on generative artificial intelligence competencies. According to Coursera’s Micro-Credentials Impact Report 2026, 99 percent of employers in Saudi Arabia use skills-based hiring in some form for entry-level positions, while 86 percent apply the approach extensively. The report also found that 79 percent of Saudi employers would prefer a candidate with verified generative AI skills over a more experienced candidate without those credentials.
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